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Superior recently launched a dedicated web-to-print service for National Trust. The new service provides National Trust the facility to design and order quality, property-specific social stationery online. Crucially, our offer of print quantities from as low as 100 has enabled National Trust properties to produce seasonal social stationery, showcasing their beautiful imagery, as well as Christmas cards and calendars.
Superior was on hand to help with training, from Northumbria to Belfast, Llandudno to Bury St Edmunds. We travelled the length and breadth of the country teaching key National Trust employees how to use the new online web-to-print service. Training included image selection and uploading, text editing and colour specification, all created with an online template, thus ensuring adherence to brand guidelines.
By using the online web-to-print service, National Trust benefits from the best possible print prices for short-run products with limited shelf life, leading to healthy margins for National Trust retailers.